

History
Radaydrug Ltd was established in 1998 by pharmaceutical experts. At the beginning the core activity of the company was provision of sales&marketing services in the hungarian pharma market. We provided promotional support, marketing works, territory management for our partner companies, e.g. Pliva, Kéri Pharma-Actavis, Pharmacia-Upjohn.
Between 2003-2006, we represented Zentiva a.s. in Hungary, including import, logistics, sales&marketing and regulatory affairs. Since 2007, we are in the partnership with Jelfa s.a.: we took a part in its local marketing& sales activity and we are managing the full regulatory background for its.
We started to build up our own regulatory team in 2002 and currently our professional experts are ready to cooperate with our partners in Debrecen Headquarter and in our Budapest office. Our sales force ensures total coverage of country for our sales&marketing services. As regards regulatory affairs: we registered more than 200 pharmaceuticals, food supplements, cosmetics and medical device of our partners such as Zentiva, Arrow Generics , Jelfa (Sanitas Group), as global companies.
Our experienced team guarantees the safe regulatory affairs and sales & marketing background for your pharmaceuticals in Hungary. We are continously working to improve our services: In the near future we plan to start our regulatory service and promotional activity in Slovakia, Romania, Serbia and our team is capable to manage Human Phase II-III and bioequivalency studies in Hungary and the neighbouring countries.
